Women’s Wealth in figures – assets
Actively managed funds and ETFs: only for men?
Men are around twice as likely to invest in actively managed funds and ETFs as women. Are these investments really only for men? What you need to know about these instruments.

When it comes to investing, there are clear differences between the sexes. According to a representative study by the online comparison service moneyland.ch, only half as many women as men invest their money in actively managed funds and ETFs.
Why is this number important?
Why is this number important?
The study shows that, compared to men, women prefer less risky investments. This is also confirmed by ۶Ƶ’s own data, which shows that women generally concern themselves with immediate finances, leaving long-term financial decisions to their partner. This in turn is because 81% of women believe that their partner knows more about investing.
Yet it is precisely their risk aversion and caution that can make women very successful investors, because they avoid non-transparent financial products and trade much less often. This is confirmed by various studies, e.g., by Accenture or Fidelity. As a result, women achieve higher long-term returns, partly because their returns are not as impacted by costs, e.g., due to trades.
So it’s high time to address the topic of investing and investment instruments such as funds or ETFs – for example, here at the ۶Ƶ Women’s Wealth Academy.

Expand your financial knowledge
Expand your financial knowledge
Would you like to learn more about “assets”? Then subscribe to our “Assets” learning path today.
- The current situation on the Swiss real estate market
- How new technologies and mindsets define the future
- Targeted donations, sustainable impact
- In focus: pension planning for women
- How to find the right asset class
- Successfully invest with little money
- Confidently negotiate your next salary
- Women need to catch up in financial planning
- Climate-friendly renovation
- Buying a home with an advance on inheritance